Privacy Policy

Effective Data: February 2021

Who we are

Liberate You is a professional coaching and consulting business. We respect your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and safeguard your data when you visit our website or interact with us.

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The revised policy will be posted on this page with an updated effective date.

Information we collect

We may collect Personal Information directly from you or through your use of our website. Personal Information refers to information that identifies an individual. Examples include:

  • Your name, email address and phone number
  • Any additional information you provide in your message or resource request.
  • Technical information, such as your IP address, browser type, operating system, pages visited, and time spent on the site. This is collected automatically via cookies or analytics tools.

We only collect personal information that is reasonably necessary for our business operations and in accordance with Australian privacy laws. We may also collect Sensitive Information, as defined by the Privacy Act, but only where you have provided explicit consent or where it is required for lawful purposes.

Cookies and automatic data collection

Our website uses cookies and third-party tracking technologies. Cookies are small files stored on your device that help us analyse website traffic and improve functionality.

Types of cookies we use:

  • Essential Cookies: Necessary for basic website functionality.
  • Analytics Cookies: Help us understand website usage patterns (e.g., Google Analytics – which you can opt out of here).

By using our website, you consent to the use of cookies and the collection of this data. You can disable cookies through your browser settings, but some features of the website may not function properly.

Embedded content from other websites

Articles or resources on our website may include embedded content (e.g., videos, images, articles). Embedded content from other websites behaves in the same way as if you visited the external website directly.

These external websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with the embedded content. We encourage you to review the privacy policies of these third-party websites.

How we collect and use your information

We collect Personal Information through various means, including

  • Resource downloads on our website, Contact forms, emails, calls and correspondence.
  • Cookies and website analytics tools.
  • Engagement on our social media pages (LinkedIn, Instagram, Facebook).
  • Publicly available sources and third-party platforms, where relevant.

Your Personal Information is collected and used for the following purposes:

  • To respond to your enquiries or provide requested products/services.
  • To perform obligations related to agreements with you.
  • To send materials, updates, or promotions (where consented).
  • To improve our website, products, and services based on your interests.
  • For marketing our services, unless you opt out.
  • To comply with legal obligations and regulations.

You can unsubscribe from our communications at any time by using the “Unsubscribe” link or contacting us directly.

Who we share your data with

We do not sell or trade your personal information. We may share it with third-party service providers who assist us in operating our business, including Google (analytics), Brevo (email marketing), our website hosting provider, and cloud storage services. These providers are required to handle your data in accordance with applicable privacy laws and are not permitted to use it for their own purposes.

We may also disclose your information where required by law or to protect our legal rights.

Where your data is stored and sent

Our website is hosted in Australia. However, some third-party tools we use (including Google and Brevo) may process or store data on servers located outside Australia. Where this occurs, we take reasonable steps to ensure those providers comply with standards comparable to Australian privacy law, consistent with APP 8.

How long we retain your data

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. For users who download resources, subscribe to newsletters, or contact us, the data is retained for up to 12 months unless further engagement occurs. Newsletter subscriber data is retained until you unsubscribe. You may request deletion at any time.

Your rights

You have the right to access the personal information we hold about you, request corrections to inaccurate information, request deletion of your data subject to any legal retention obligations, and withdraw consent for marketing communications at any time by using the unsubscribe link in any email or contacting us directly.

To exercise these rights, please contact us at kirsty.allen@liberateyou.com.au. We will not charge any fee for your access request. However, we may charge a reasonable administrative fee if you request a copy of your Personal Information, to cover the costs associated with providing this information. We may require valid identification before releasing the requested information.

Security measures

We implement industry-standard measures to protect your data from unauthorised access, alteration, disclosure, or destruction. These measures include Secure Sockets Layer (SSL) encryption for data transmission. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.